Conducting Case Study Research for Business and Management Students

Conducting Case Study Research for Business and Management Students

Lee, Bill; Saunders, Mark N. K.

Sage Publications Ltd

12/2017

136

Mole

Inglês

9781446274170

15 a 20 dias

250

Descrição não disponível.

1. Introduction to Case Studies
2. Understanding Case Studies
3. Basic Components of Case Studies
4. Conducting Case Studies
5. Examples of Orthodox & Emergent Case Studies
6. Conclusions
Glossary

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case study research;case study method;case research;business research;management research;business project;management project;case study analysis;case study;qualitative research;qualitative method