Research Methods in Tourism, Hospitality and Events Management

Chapter 1: What is Research?
Chapter 2: Research Methods
Chapter 3: Planning a Project
Chapter 4: Selecting a Sample
Chapter 5: Quantitative Data Collection Methods
Chapter 6: Qualitative Data Collection Methods
Chapter 7: Analysing the Data: A Quantitative Approach
Chapter 8: Analysing the Data: A Qualitative Approach
Chapter 9: Writing Up, Presenting and Publishing the Results

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• Indústria do turismo
• Métodos de pesquisa: geral

tourism management;hospitality management;events management;tourism research;hospitality research;events research;online research;quantitative method;qualitative method;data analysis