When Sport Meets Business
-15%
portes grátis
When Sport Meets Business
Capabilities, Challenges, Critiques
Storm, Rasmus K.; Nielsen, Klaus; Wagner, Ulrik
Sage Publications Ltd
11/2016
256
Dura
Inglês
9781473948044
15 a 20 dias
510
Descrição não disponível.
SECTION A: THE NEW SPORT ENVIRONMENT
Chapter 1: When Sport Meets Business: A Brief Introduction - Rasmus K. Storm, Ulrik Wagner and Klaus Nielsen
Chapter 2: The Expansion of the Sport Goods Industry - Anna Gerke and Maureen Benson-Rea
Chapter 3: When Globalisation and Migration Meet National and Local Talent Development - Sine Agergaard
Chapter 4: Commodification and Commercialization of Elite Athletes - Johannes Orlowski, Manuel Herter and Pamela Wicker
Chapter 5: The Business of Running - Koen Breedweld and Jeroen Scheerder
SECTION B: SPORT MARKETING AND MEDIA
Chapter 6: The Growth of Commercial Sponsorship - Ulrik Wagner and Thorsten Dum
Chapter 7: The Battle for Media Rights in European Club Football - Harry Arne Solberg
Chapter 8: Ambush Marketing in Sport - Simon Chadwick, Nicholas Burton and Cheri Bradish
Chapter 9: Sport, Social Media and Online Communities - Bastian Popp and Herbert Woratschek
Chapter 10: Corporate Social Responsibility in Sport - Mathieu Djaballah
SECTION C: SPORT AND FINANCE
Chaper 11: Profits, Championships and Budget Constraints in European Professional Sport - Klaus Nielsen and Rasmus K. Storm
Chapter 12: Financial Fair Play in European Football - Jan Pieper
Chapter 13: Corruption and the Governance of Sport - Arnout Geeraert and Jens Sejer Andersen
SECTION D: SPORTING EVENTS
Chapter 14: Sustainable Urban Legacies of Hosting the Olympic Games - Larissa Davies
Chapter 15: The Cost of Hosting International Sports Events - Wladimir Andreff
Chapter 1: When Sport Meets Business: A Brief Introduction - Rasmus K. Storm, Ulrik Wagner and Klaus Nielsen
Chapter 2: The Expansion of the Sport Goods Industry - Anna Gerke and Maureen Benson-Rea
Chapter 3: When Globalisation and Migration Meet National and Local Talent Development - Sine Agergaard
Chapter 4: Commodification and Commercialization of Elite Athletes - Johannes Orlowski, Manuel Herter and Pamela Wicker
Chapter 5: The Business of Running - Koen Breedweld and Jeroen Scheerder
SECTION B: SPORT MARKETING AND MEDIA
Chapter 6: The Growth of Commercial Sponsorship - Ulrik Wagner and Thorsten Dum
Chapter 7: The Battle for Media Rights in European Club Football - Harry Arne Solberg
Chapter 8: Ambush Marketing in Sport - Simon Chadwick, Nicholas Burton and Cheri Bradish
Chapter 9: Sport, Social Media and Online Communities - Bastian Popp and Herbert Woratschek
Chapter 10: Corporate Social Responsibility in Sport - Mathieu Djaballah
SECTION C: SPORT AND FINANCE
Chaper 11: Profits, Championships and Budget Constraints in European Professional Sport - Klaus Nielsen and Rasmus K. Storm
Chapter 12: Financial Fair Play in European Football - Jan Pieper
Chapter 13: Corruption and the Governance of Sport - Arnout Geeraert and Jens Sejer Andersen
SECTION D: SPORTING EVENTS
Chapter 14: Sustainable Urban Legacies of Hosting the Olympic Games - Larissa Davies
Chapter 15: The Cost of Hosting International Sports Events - Wladimir Andreff
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
business;management;sports;European;athletes;sponsorship;athletics;games;leisure;football;marketing;social responsibility;championship;corruption;governance;sports events;olympic games;commonwealth;sports industry;sport;olympics
SECTION A: THE NEW SPORT ENVIRONMENT
Chapter 1: When Sport Meets Business: A Brief Introduction - Rasmus K. Storm, Ulrik Wagner and Klaus Nielsen
Chapter 2: The Expansion of the Sport Goods Industry - Anna Gerke and Maureen Benson-Rea
Chapter 3: When Globalisation and Migration Meet National and Local Talent Development - Sine Agergaard
Chapter 4: Commodification and Commercialization of Elite Athletes - Johannes Orlowski, Manuel Herter and Pamela Wicker
Chapter 5: The Business of Running - Koen Breedweld and Jeroen Scheerder
SECTION B: SPORT MARKETING AND MEDIA
Chapter 6: The Growth of Commercial Sponsorship - Ulrik Wagner and Thorsten Dum
Chapter 7: The Battle for Media Rights in European Club Football - Harry Arne Solberg
Chapter 8: Ambush Marketing in Sport - Simon Chadwick, Nicholas Burton and Cheri Bradish
Chapter 9: Sport, Social Media and Online Communities - Bastian Popp and Herbert Woratschek
Chapter 10: Corporate Social Responsibility in Sport - Mathieu Djaballah
SECTION C: SPORT AND FINANCE
Chaper 11: Profits, Championships and Budget Constraints in European Professional Sport - Klaus Nielsen and Rasmus K. Storm
Chapter 12: Financial Fair Play in European Football - Jan Pieper
Chapter 13: Corruption and the Governance of Sport - Arnout Geeraert and Jens Sejer Andersen
SECTION D: SPORTING EVENTS
Chapter 14: Sustainable Urban Legacies of Hosting the Olympic Games - Larissa Davies
Chapter 15: The Cost of Hosting International Sports Events - Wladimir Andreff
Chapter 1: When Sport Meets Business: A Brief Introduction - Rasmus K. Storm, Ulrik Wagner and Klaus Nielsen
Chapter 2: The Expansion of the Sport Goods Industry - Anna Gerke and Maureen Benson-Rea
Chapter 3: When Globalisation and Migration Meet National and Local Talent Development - Sine Agergaard
Chapter 4: Commodification and Commercialization of Elite Athletes - Johannes Orlowski, Manuel Herter and Pamela Wicker
Chapter 5: The Business of Running - Koen Breedweld and Jeroen Scheerder
SECTION B: SPORT MARKETING AND MEDIA
Chapter 6: The Growth of Commercial Sponsorship - Ulrik Wagner and Thorsten Dum
Chapter 7: The Battle for Media Rights in European Club Football - Harry Arne Solberg
Chapter 8: Ambush Marketing in Sport - Simon Chadwick, Nicholas Burton and Cheri Bradish
Chapter 9: Sport, Social Media and Online Communities - Bastian Popp and Herbert Woratschek
Chapter 10: Corporate Social Responsibility in Sport - Mathieu Djaballah
SECTION C: SPORT AND FINANCE
Chaper 11: Profits, Championships and Budget Constraints in European Professional Sport - Klaus Nielsen and Rasmus K. Storm
Chapter 12: Financial Fair Play in European Football - Jan Pieper
Chapter 13: Corruption and the Governance of Sport - Arnout Geeraert and Jens Sejer Andersen
SECTION D: SPORTING EVENTS
Chapter 14: Sustainable Urban Legacies of Hosting the Olympic Games - Larissa Davies
Chapter 15: The Cost of Hosting International Sports Events - Wladimir Andreff
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
